Media & Press
Expert insight on identity, AI, and face recognition
The IDeA Lab provides clear, evidence-based insights on face recognition, AI-generated faces, memory, and identity decisions — supporting media, policy, and public discussion.
Featured in major media · Used in public debate · Expert commentary on identity and AI
Featured insight
“People are often confident in what they see and remember — but accuracy only becomes clear when ability is tested.”
— Dr James Dunn
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For journalists
Clear answers to complex questions
We provide accessible explanations of how people recognise faces, how AI-generated identities are perceived, and how identity decisions are made.
Available for interviews, commentary, and briefings on:
- Face recognition, super-recognisers and prosopagnosia
- AI-generated faces and detection
- Identity verification systems
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Need expert comment on identity or AI?
Get in touch for interviews, commentary, or background briefings.